Electricity Plans created for our friendly neighbors in good olé Lubbock.
Why choose 4Change Energy as your electric company?
4Change Energy is built on decades of industry experience, innovation, and inspiration. With our headquarters in Texas, we're regulated and certified by the Public Utility Commission (PUC). In January 2024, you can choose 4Change as your electric company, and join our other satisfied customers. Starting in January, you can find an electricity plan online or call us to start service at your home. There's no change to the company that's been delivering your power and responding to outages for as long as you've had electricity. The only change will be your electricity provider. With 4Change Energy you can have comfort knowing that our corporate parent is a multi-billion-dollar energy company. We have the resources to help maintain strong service and relationships to make sure you get the power you need.

Low Rates, Big Savings
We shave every cost possible so we can give you low prices with the service you need.

Charitable Electricity
Get a low electricity rate and help fellow Texans in need. Contributions come from our profits - not your pockets.

Satisfaction Guarantee
If you're not happy with your plan within 30 days of your initial enrollment, we’ll let you out of your contract, penalty-free.1
Affordable & Big Hearted
4Change Energy is a Texas-based residential electric company founded on the idea that electricity should be affordable and contribute to where you live. Make a difference in your community by signing up for a low electricity rate and we'll make a charitable contribution on your behalf. It's that simple.
Customer Satisfaction is our passion.
As one of the top electric companies in Texas, we continue to maintain high value for our customers. We work hard to be competitive in the market, to make sure we provide low electricity rates, so you don’t have to worry about keeping the lights on.

- “Was referred to 4Change by a co-worker. Great choice I made by switching. My bills are less expensive than my previous energy carriers. You too, owe it to yourself to save $$$ and never a problem with their service." – Robert
- “Lots to say: easy to switch, great rates and plans, customer service is also on point. If you have a high bill (like we all do) or are unhappy with your current provider I would recommend at least looking these guys up." – Larry
- “I really appreciate the weekly usage reports. They have made it easy to focus on our habits and be more aware of waste. I have reduced my monthly bill significantly by just being more careful.” – Ellen
Lubbock Power & Light (LP&L) will still deliver your power, maintain your poles and wires and restore power if there’s an outage. 4Change Energy will provide your electricity plan and customer support.
LP&L won't be providing electricity service to Lubbock after the retail electric competition launches in early 2024, but it will continue maintaining your poles and wires as your Transmission and Distribution Utility (TDU). You'll have the summer to choose a new provider, otherwise, you'll be automatically enrolled as a customer with a default provider, and that service may not be the right choice for you. It's best that you find a provider you feel confident in before the deadline so your transition is smooth.
The open enrollment period is Jan. 2024. You can learn about new providers and sign up for a plan in that time. If you haven’t signed up with a new provider by the end of open enrollment, you’ll be automatically enrolled as a customer with a default provider. However, you still have the option to sign up with your preferred provider after this date. Your service will be switched over from LP&L on your October billing cycle day automatically, so you don’t have to worry about contacting them once you’ve signed up with us.
Electricity rates can vary by zip code, but the difference is usually small. The TDU fees, which are determined by your local utility, are where you see the largest difference across cities. At 4Change Energy, we strive to give you the best possible pricing for your area. Visit our Plans and Pricing to get started.
It's easy! Go to our Plans and Pricing page, compare our low electricity rates and plan lengths, and then choose your plan.
4Change offers flexible month-to-month plans and term plans for up to 2 years. Most of our customers prefer fixed-rate plans because they offer guaranteed security against rising power prices. Choose what works best for you.
1 Applies to new customers only and their first plan with us. Must contact us by phone within 30 days of initial enrollment.